Privacy policy

PRIVACY POLICY

AVORA FRAGRANCES

Last Updated: 10 November 2026

1. Introduction

Welcome to AVORA Fragrances.

At AVORA Fragrances ("AVORA", "we", "us" or "our"), we respect your privacy and are committed to handling your personal information responsibly, transparently and securely.

This Privacy Policy explains how we collect, use, disclose, store and protect personal information when you visit our online store, purchase our products, subscribe to our communications or contact us.

We aim to process personal information in accordance with applicable South African legislation, including the Protection of Personal Information Act 4 of 2013 (POPIA).

2. Information We Collect

Depending on how you interact with our store, we may collect:

Personal details: Your name, email address, telephone number, billing address and delivery address.
Order information: Products purchased, order history, transaction details and delivery preferences.
Payment information: Payment status and transaction references. Payment details may be processed securely by our payment service providers.
Account information: Information associated with your customer account, where applicable.
Technical information: IP address, browser type, device information, cookies and website activity.
Communications: Information you provide when contacting customer support or submitting an enquiry.
Marketing preferences: Your choices regarding promotional emails and other communications.

We seek to collect only the personal information reasonably necessary for legitimate business purposes.

3. How We Use Your Information

We may process your information to:

Process, fulfil and deliver orders.
Provide customer support and respond to enquiries.
Send order confirmations, delivery updates and important service communications.
Maintain customer accounts.
Improve website functionality, performance and customer experience.
Detect suspicious transactions, fraud or misuse of our services.
Comply with applicable legal, accounting and regulatory obligations.
Send promotional communications where permitted by law and your marketing preferences.

We will not use personal information for purposes incompatible with those for which it was collected unless permitted by law.

4. Payment Processing

AVORA Fragrances operates through the Shopify ecommerce platform.

Payments are handled by the payment providers enabled on our store. These providers may process payment information according to their own privacy policies and security practices.

AVORA does not require customers to send payment card details by email.

5. Sharing of Personal Information

We may share necessary personal information with trusted service providers involved in operating our business, including:

Shopify and associated ecommerce services.
Payment processing providers.
Courier and delivery partners.
Customer communication and email services.
Website analytics and marketing services, where enabled.
Professional advisers, regulators or authorities where legally required.

We share information only where reasonably necessary, legally permitted or otherwise authorised.

We do not sell customer contact lists as a standalone commercial product.

6. Cookies and Website Technologies

Our website may use cookies and similar technologies to support shopping-cart functionality, maintain customer sessions, remember preferences, improve website performance and provide analytics.

Certain cookies are necessary for the operation of our online store. Other cookies, including advertising and analytics cookies, may depend on your privacy preferences and the services enabled on our website.

You can manage certain cookies through your browser settings and, where available, our website's cookie preference controls.

7. Email Marketing

Customers may choose to subscribe to AVORA Fragrances' marketing communications.

These communications may include product launches, new collections, promotions and fragrance-related updates.

Where required, we will obtain appropriate consent before sending electronic direct marketing.

You may unsubscribe from promotional emails using the unsubscribe link provided in those communications or by contacting us directly.

Unsubscribing from marketing does not prevent us from sending necessary order-related or service communications.

8. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, alteration, loss and disclosure.

However, no online system or electronic transmission method can be guaranteed completely secure.

We encourage customers to protect their account credentials and contact us if they suspect unauthorised activity involving their information.

9. Data Retention

We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this policy, comply with applicable laws, maintain required business records, resolve disputes and protect our legitimate interests.

When personal information is no longer required, we will take reasonable steps to delete, destroy or de-identify it, subject to applicable legal obligations.

10. Your Privacy Rights

Subject to applicable law, including POPIA, you may have the right to:

Request confirmation of whether we hold your personal information.
Request access to personal information we hold about you.
Request correction of inaccurate or outdated information.
Request deletion or destruction of information where legally appropriate.
Object to certain processing activities.
Withdraw consent where processing is based on consent.
Opt out of direct marketing.
Lodge a complaint with the South African Information Regulator.

To exercise your rights, please contact us using the email address provided below.

We may request reasonable verification of your identity before processing certain requests.

11. International Data Processing

Some of the technology and service providers supporting our online store may process or store personal information outside South Africa.

Where cross-border transfers occur, we aim to ensure that they are handled in accordance with applicable data protection requirements and appropriate safeguards.